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Is Benefit Vegan? A Guide to Cruelty-Free Cosmetics

If you are a fan of makeup, you have probably heard of Benefit, a popular cosmetics brand that offers a range of products, from mascaras and brow products to blushes and bronzers. But if you are also a vegan, or someone who cares about animal welfare and the environment, you may wonder: is Benefit vegan?

In this blog post, we will answer this question and provide some information about what veganism means, why it matters for cosmetics, and what alternatives you can choose if you want to switch to a vegan beauty routine. We will also include some frequently asked questions (FAQs) at the end of the post, so you can learn more about Benefit and veganism.

What does vegan mean?

Veganism is a lifestyle that excludes all forms of animal exploitation and cruelty, whether for food, clothing, or any other purpose. Vegans do not eat meat, eggs, dairy, honey, or any other animal-derived products. They also avoid wearing leather, wool, silk, fur, or any other animal-derived materials. They also avoid using products that contain animal ingredients, such as cosmetics, toiletries, household products, and medicines.

Veganism is not only a diet, but also a philosophy and an ethical stance that respects the rights and interests of animals, as well as the environment and human health. Vegans believe that animals are not ours to use, abuse, or kill, and that they deserve to live free from harm and suffering.

Why does veganism matter for cosmetics?

You may think that cosmetics are harmless and have nothing to do with animals, but that is not always the case. Many cosmetics contain animal ingredients, such as beeswax, lanolin, carmine, collagen, keratin, and many others. These ingredients are derived from animals who are exploited, harmed, or killed in the process.

Moreover, many cosmetics are tested on animals, which means that they are subjected to painful and cruel experiments, such as skin and eye irritation, allergic reactions, organ damage, and death. Animal testing is not only unethical, but also unnecessary and unreliable, as it does not guarantee the safety or effectiveness of products for human use. There are many alternative methods that are more humane, accurate, and cost-effective, such as in vitro testing, computer modeling, and human volunteers.

By choosing vegan cosmetics, you can avoid supporting the animal exploitation and cruelty that is involved in the production and testing of conventional cosmetics. You can also benefit your own health, as vegan cosmetics are often more natural, gentle, and eco-friendly than non-vegan ones. You can also express your creativity and personality with a variety of vegan products that are available in the market.

Is Benefit vegan?

The answer to this question is not straightforward, as Benefit does not have a clear or consistent policy on veganism. According to their website, Benefit does not test their products on animals, except when required by law. This means that they sell their products in countries where animal testing is mandatory, such as China. Therefore, Benefit is not a cruelty-free brand, as they are complicit in animal testing.

As for their ingredients, Benefit does not provide a list of vegan products or a vegan logo on their packaging. They state that some of their products may contain animal ingredients, such as beeswax, lanolin, and carmine, but they do not specify which ones. Therefore, Benefit is not a vegan brand, as they use animal ingredients in some of their products.

The only way to know if a Benefit product is vegan or not is to check the ingredient list on the label or on their website, and look for any animal-derived ingredients. However, this can be time-consuming and confusing, as some ingredients may have obscure or misleading names, such as squalane, stearic acid, or glycerin. You can also use online resources, such as blogs, databases, or apps, that provide information about vegan and cruelty-free cosmetics.

What are some vegan alternatives to Benefit?

If you are looking for vegan alternatives to Benefit, you have plenty of options to choose from. There are many vegan and cruelty-free cosmetics brands that offer high-quality and affordable products, such as:

  • E.L.F.: A budget-friendly brand that offers a wide range of vegan products, from makeup and skincare to brushes and tools.
  • Tarte: A high-end brand that offers a variety of vegan products, from foundations and concealers to eyeshadows and lipsticks.
  • Pacifica: A natural and eco-friendly brand that offers a range of vegan products, from mascara and eyeliner to blush and bronzer.
  • Kat Von D: A bold and edgy brand that offers a range of vegan products, from liquid lipstick and eyeliner to contour and highlighter.
  • Lush: A handmade and ethical brand that offers a range of vegan products, from shampoo and soap to perfume and makeup.

These are just some examples of vegan and cruelty-free cosmetics brands that you can try. There are many more out there, and you can find them online or in stores. You can also look for the vegan and cruelty-free logos on the packaging, or check the websites of the brands or the organizations that certify them, such as PETA, Leaping Bunny, or Vegan Society.


Here are some frequently asked questions about Benefit and veganism:

  • Q: Does Benefit use natural ingredients?
  • A: Benefit does not claim to be a natural brand, and they use synthetic ingredients in some of their products. However, they state that they use natural ingredients whenever possible, and that they avoid harmful ingredients, such as parabens, phthalates, and sulfates.
  • Q: Does Benefit have a recycling program?
  • A: Benefit does not have a recycling program, and they do not offer refills or reusable packaging. However, they state that they are working on reducing their environmental impact, and that they support various charities and causes, such as women’s empowerment, education, and health.
  • Q: What are some of the best-selling Benefit products?
  • A: Some of the best-selling Benefit products are:
    • They’re Real! Mascara: A mascara that lengthens, curls, volumizes, lifts, and separates lashes.
    • The POREfessional Face Primer: A primer that minimizes the appearance of pores and fine lines, and helps makeup stay put.
    • Gimme Brow+ Volumizing Eyebrow Gel: A brow gel that adds volume, color, and definition to brows.
    • Hoola Matte Bronzer: A bronzer that gives a natural-looking tan and contour to the face.
    • Benetint Cheek & Lip Stain: A stain that gives a sheer and rosy tint to the cheeks and lips.


We hope that this blog post has helped you understand more about Benefit and veganism, and that you have learned something new and useful. If you are interested in switching to a vegan beauty routine, we encourage you to do your own research and find the products that suit your needs and preferences. Remember that every small step counts, and that you can make a difference with your choices.

Thank you for reading, and have a beautiful day! 

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