Essence Cosmetics: A Cruelty-Free and Affordable Makeup Brand

If you are looking for a makeup brand that offers high-quality products at very low prices, you might want to check out Essence Cosmetics. Essence Cosmetics is a German brand that has been in the market since 2001, and has gained popularity worldwide for its innovative, trendy, and cruelty-free beauty products. In this blog post, we will explore the background of the brand, its best-selling products, some reviews from customers and experts, some dupes for more expensive products, and some coupon codes and loyalty programs that you can use to save money and get rewards. We will also answer some frequently asked questions about Essence Cosmetics. Let’s get started!

Background of the Brand

Essence Cosmetics was founded by Christina Oster-Daum, a beauty enthusiast who wanted to create a brand that would offer fun, fashionable, and high-quality makeup products at affordable prices. She also wanted to make sure that the brand would be cruelty-free, meaning that none of the products or ingredients would be tested on animals. Essence Cosmetics is part of the Cosnova group, which also owns Catrice and L.O.V., two other makeup brands that share the same values and vision.

Essence Cosmetics is based in Germany, but it has expanded to over 80 countries around the world. The brand is also available in many drugstores, supermarkets, and online retailers, such as Wilko in the UK, Sephora in the US and Amazon. Essence Cosmetics is known for launching new products every season, following the latest trends and customer demands. The brand also collaborates with celebrities, influencers, and other partners to create limited edition collections and exclusive products.

Best-Selling Products

Essence Cosmetics has a wide range of products for eyes, lips, face, nails, and more. Some of the best-selling products are:

• Lash Princess False Lash Effect Mascara: This mascara is one of the most popular products from Essence Cosmetics, and for a good reason. It gives the lashes a dramatic volume and length, without clumping or flaking. It has a conic-shaped fiber brush that coats every lash, creating a false lash effect. It is also vegan and ophthalmologically tested. It costs only $4.99 on Amazon and has over 1,300 positive reviews.
• Make Me Brow Eyebrow Gel Mascara: This eyebrow gel mascara is another must-have product from Essence Cosmetics. It fills in the gaps, adds color, and shapes the brows, giving them a natural and fuller look. It has a small and precise brush that makes the application easy and quick. It also contains tiny fibers that adhere to the brow hairs, creating more volume. It is available in five shades, and costs only $3.99 on Amazon.
• Pretty Natural Hydrating Foundation: This foundation is one of the newest products from Essence Cosmetics, and it has already become a favorite among many customers. It is a hydrating foundation that provides a medium coverage and a natural finish. It is enriched with hyaluronic acid and aloe vera, which moisturize and nourish the skin. It is also vegan and dermatologically tested. It comes in 34 shades, and costs only $6.99 on Amazon.

Reviews

Essence Cosmetics has received many positive reviews from customers and experts, who praise the quality, performance, and price of the products. Here are some examples of reviews from different sources:

• Allure: “Essence Cosmetics is a drugstore brand that’s been making a name for itself in the U.S. for the past few years, thanks to its incredibly affordable prices and surprisingly high-quality formulas. The brand’s products often win Allure Best of Beauty Awards, and have earned rave reviews from our editors and readers alike.”
• Cosmopolitan: “Essence Cosmetics is one of those rare brands that manages to deliver amazing products at ridiculously low prices. Seriously, nothing in their line-up costs more than $10, and most of their stuff is under $5. And don’t let the cheap price tags fool you—these products are legit. From their cult-favorite mascaras to their pigmented lipsticks, Essence Cosmetics has everything you need to create a full face of makeup without breaking the bank.”
• Customer: “I love Essence Cosmetics! They have such a great variety of products, and they are all so good and affordable. I especially love their mascaras, they make my lashes look amazing. I also like their lip glosses, they are not sticky and they have nice colors. I always buy Essence Cosmetics when I see them in the store, and I recommend them to everyone who loves makeup.”

Dupes

Essence Cosmetics has some products that are very similar to more expensive products from other brands, but at a fraction of the cost. These products are called dupes, and they are great for saving money and getting the same results. Here are some examples of dupes from Essence Cosmetics:

• Essence Pure Nude Highlighter ($4.99) vs. Becca Shimmering Skin Perfector Pressed Highlighter ($38): Both of these highlighters are powder formulas that give a subtle and natural glow to the skin. They have a smooth and blendable texture, and a champagne color that suits many skin tones. The Essence Pure Nude Highlighter is a dupe for the Becca Shimmering Skin Perfector Pressed Highlighter in the shade Moonstone, and it costs $33 less.
• Essence Plumping Nudes Lipgloss ($2.99) vs. Buxom Full-On Plumping Lip Polish ($21): Both of these lip glosses are plumping formulas that make the lips look fuller and smoother. They have a tingling sensation, a glossy finish, and a vanilla-mint scent. They also have a range of nude shades that flatter different skin tones. The Essence Plumping Nudes Lipgloss is a dupe for the Buxom Full-On Plumping Lip Polish in the shade Dolly, and it costs $18 less.
• Essence Brighten Up! Banana Powder ($4.99) vs. Fenty Beauty Pro Filt’r Instant Retouch Setting Powder ($32): Both of these powders are banana-colored formulas that brighten and set the makeup. They have a silky and lightweight texture, and a matte finish. They also blur the pores, reduce shine, and prevent creasing. The Essence Brighten Up! Banana Powder is a dupe for the Fenty Beauty Pro Filt’r Instant Retouch Setting Powder in the shade Butter, and it costs $27 less.

Coupon Codes and Loyalty Programs

Essence Cosmetics offers some coupon codes and loyalty programs that you can use to get discounts and rewards when you shop online or in-store. Here are some of them:

• Essence Club: This is the loyalty program of Essence Cosmetics, where you can earn points for every purchase, review, or referral you make. You can also get access to exclusive offers, discounts, and gifts. You can join the Essence Club for free by creating an account on Essence Shop, and start earning points right away. You can redeem your points for coupons, free products, or donations to animal charities.
• RetailMeNot: This is a website where you can find coupon codes and deals for various online and in-store retailers, including Essence Cosmetics. You can browse the available coupons and deals on RetailMeNot, and copy and paste the code or link when you check out on Essence Shop or other websites that sell Essence Cosmetics. You can also sign up for email alerts or download the app to get notified of the latest offers.
• Influenster: This is a website and app where you can discover, review, and share your opinions on various beauty products, including Essence Cosmetics. You can also join campaigns and challenges to receive free products to test and review. You can sign up for Influenster for free, and start exploring and reviewing Essence Cosmetics products. You can also follow Essence Cosmetics on Influenster to get updates and news about the brand.

FAQs

Here are some frequently asked questions about Essence Cosmetics, and their answers:

• Is Essence Cosmetics vegan?: Essence Cosmetics is not a fully vegan brand, but it has many vegan products that are marked with a vegan symbol on the packaging and on the website. You can also filter the products by vegan on Essence Shop to find the ones that suit your preferences.
• Is Essence Cosmetics gluten-free?: Essence Cosmetics does not claim to be a gluten-free brand, and some of the products may contain gluten or gluten-derived ingredients. If you have a gluten allergy or intolerance, you should check the ingredient list of each product before using it, or consult your doctor.
• Is Essence Cosmetics halal?: Essence Cosmetics does not claim to be a halal brand, and some of the products may contain alcohol or animal-derived ingredients. If you follow a halal lifestyle, you should check the ingredient list of each product before using it, or consult your religious authority.
• Where is Essence Cosmetics made?: Essence Cosmetics products are made in various countries, depending on the product type and the supplier. Some of the countries where Essence Cosmetics products are made are Germany, Italy, Poland, China, and South Korea. You can find the country of origin on the packaging of each product.
• How long does Essence Cosmetics last?: Essence Cosmetics products have different shelf lives, depending on the product type and the storage conditions. You can find the expiration date or the period after opening (PAO) symbol on the packaging of each product. You should follow the instructions and recommendations on how to store and use the products, and discard them when they are expired or damaged.

Conclusion

Essence Cosmetics is a makeup brand that offers high-quality, trendy, and cruelty-free products at very low prices. The brand has a wide range of products for every need and preference, and launches new products every season. The brand also has many positive reviews from customers and experts, and some products that are dupes for more expensive ones. You can also use some coupon codes and loyalty programs to get discounts and rewards when you shop for Essence Cosmetics products. Essence Cosmetics is a great brand for anyone who loves makeup and wants to have fun with it, without spending a fortune. We hope you enjoyed this blog post, and learned something new about Essence Cosmetics. Thank you for reading!