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Chola Eyebrows: A Guide to the Iconic Look and Its History


The first time I heard about ‘chola’ was in a high school history class. Back then, history wasn’t my favorite subject, and I wasn’t too keen on learning about an empire called Chola. Fast forward to today, and the word ‘Chola’ has taken on a whole new meaning for me, thanks to a unique style of eyebrows associated with it. Yes, eyebrows! Who would have thought?

In this blog post, I’m excited to share my journey of discovering the fascinating world of Chola eyebrows. We’ll explore their origins, meanings, and different styles. Plus, I’ll spill the beans on how you can rock the Chola eyebrow look yourself. Get ready for some eyebrow talk as we dive into the history, answer your burning questions, and debunk a few myths surrounding Chola eyebrows. Are you curious? Let’s explore together!

The World of Chola Eyebrows: Origins and Evolution

To truly understand the captivating world of Chola eyebrows, we must embark on a brief history lesson. The term “chola” finds its roots in the Nahuatl word “xolotl,” translating to “dog” or “slave.”

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Originally a derogatory term used by Spanish colonizers to demean the indigenous people of Mexico, it was eventually reclaimed by Mexican-American and Hispanic communities as a powerful expression of resistance and solidarity against oppression.

1940s: Birth of the Chola Subculture

Our journey takes us to East Los Angeles in the 1940s, where the chola subculture began to flourish among Mexican immigrants and their descendants.

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During the rebel offensive in November 1989, civilians in a zone held by insurgents fled their working-class barrio after three days of aerial bombing by the Salvadoran Air Force in Soyapango, El Salvador.

Influenced by the rebellious pachucas, young women challenging societal norms with zoot suits, pompadours, and bold makeup, cholas emerged with their unique style. This style, with a distinct emphasis on eyebrows, lips, and eyes, also drew inspiration from the lowrider car culture, doo-wop music, and the gang lifestyle.

Evolution Through Decades: The Chola Movement

As the years unfolded, so did the chola style, mirroring the dynamic social and political landscapes. In the 1960s and 1970s, cholas actively participated in the Chicano Movement, advocating for the civil rights and empowerment of Mexican-American and Hispanic communities.

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Their fashion, music, art, and tattoos became symbols of activism, accompanied by a strong code of honor and loyalty within their tight-knit groups and families.

1980s-1990s: Mainstream Impact

The chola style gained widespread recognition in the 1980s and 1990s, thanks to the influence of hip-hop and rap music. Artists like Cypress Hill, Kid Frost, and Mellow Man Ace incorporated chola elements into their work, introducing the style to a broader audience. Celebrities like Madonna, Gwen Stefani, and Jennifer Lopez added their twists, sparking a broader cultural conversation.

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Cypress Hill musical band

2000s-2010s: Evolution and Commercialization

As the new millennium unfolded, the chola style continued to evolve and diversify. Women from various backgrounds embraced and adapted the look, making it more inclusive and flexible.

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However, this evolution faced criticism as the style became mainstream and commercialized, with accusations of appropriation and exploitation.

The Resilience of Chola Style Today

In the present day, the chola style endures as a celebration of personality, heritage, and attitude. It remains inclusive and flexible, allowing for creativity and individuality. Amid this evolution, the iconic Chola eyebrows stand as a timeless symbol, embodying the essence and spirit of the chola culture.

How to Do Chola Eyebrows

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If you want to try the chola eyebrow look, you will need a few tools and products, such as:

  • A pair of tweezers or a razor
  • A dark brown or black eyebrow pencil
  • A concealer and a foundation
  • A spoolie brush or a cotton swab

Here are the steps to follow:

  1. First, you need to remove or hide your natural eyebrows. You can either pluck, shave, or wax them off, or you can cover them with concealer and foundation. If you choose the latter option, make sure to apply a generous amount of product and blend it well with your skin tone.

  2. Next, you need to draw your chola eyebrows. Use a sharp eyebrow pencil and start from the inner corner of your eye. Draw a thin line upwards and then curve it downwards to create a high arch. Extend the line to the outer corner of your eye and taper it to a point. Repeat the same process for the other eye, making sure to match the shape and size of the brows.

  3. Finally, you need to clean up and define your chola eyebrows. Use a spoolie brush or a cotton swab to smudge and soften the edges of the brows. You can also use a concealer and a foundation to correct any mistakes and create a sharper contrast between the brows and the skin.

Chola Eyebrows FAQs

Here are some of the most frequently asked questions about chola eyebrows and their answers:

Are chola eyebrows permanent?

No, chola eyebrows are not permanent, unless you choose to tattoo them. You can easily remove them with makeup remover or soap and water.

Are chola eyebrows bad for your skin?

No, chola eyebrows are not bad for your skin, as long as you use quality products and tools and follow proper hygiene and care. However, if you have sensitive skin or allergies, you may want to test the products on a small area of your skin before applying them to your eyebrows. You may also want to avoid plucking, shaving, or waxing your eyebrows too often, as this can cause irritation, infection, or ingrown hairs.

Are chola eyebrows racist?

No, chola eyebrows are not racist, as they are part of a cultural and historical expression of the Chicana and Latina identity. However, some people may find them offensive or inappropriate, especially if they are worn by non-Latinx people who do not understand or respect the meaning and context behind them. Therefore, it is important to be aware and sensitive to the implications and consequences of wearing chola eyebrows and to avoid using them as a joke, a costume, or a stereotype.


Chola eyebrows

Chola eyebrows are more than just a makeup trend or a fashion statement. They are a reflection of a rich and complex culture and history that spans generations and regions. They are a way of honoring and celebrating one’s roots and identity, as well as challenging and resisting the norms and expectations of society. They are a sign of confidence and courage, as well as beauty and style.

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