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Why Are Alix Earle and Gigi Hadid’s Makeup Routines So Popular? I Found Out!

Alicia Earle and Gigi Hadid

In the world of beauty and fashion, Alix Earle (left) and Gigi Hadid (right) are two names that stand out.

Known for their impeccable style and flawless makeup, these two women have become beauty icons for many. In this blog post, we’ll delve into their makeup routines, focusing on their preferred mascaras, under-eye products, makeup brushes, and eyebrow products. We’ll also explore the top 10 mascaras in the market today.

Alix Earle’s Makeup Routine

What mascaras does Alix Earle use?


Alix Earle is known for her stunning lashes, and the secret behind them is her choice of mascara. She layers two different mascaras: the Too Faced Better Than Sex Waterproof Mascara and the Benefit Cosmetics Roller Lash Mascara.

What does Alix Earle use under her eyes?

Why Are Alix Earle and Gigi Hadid's Makeup Routines So Popular? I Found Out! 3

For her under-eye area, Alix Earle uses the Rare Beauty Positive Light Under Eye Brightener. This product, which can be worn alone or layered under concealer, has an instantly visible effect. She also alternates between Tarte Shape Tape and the NARS Radiant Creamy Concealer.

What makeup brush does Alix Earle use?

When it comes to makeup brushes, Alix Earle prefers the Tarte Cosmetics The Buffer Foundation Brush. This dense buffer brush allows for quick and easy foundation application.

What does Alix Earle use for her eyebrows?

For her eyebrows, Alix Earle uses two products from Benefit Cosmetics: the Precisely, My Brow Pencil and the 24-HR Brow Setter Brow Gel. These products help her achieve full, fluffy arches.

Gigi Hadid’s Makeup Routine

Gigi Hadid is another beauty icon who has a unique makeup routine. She is known for her natural, effortless look.

Why Are Alix Earle and Gigi Hadid's Makeup Routines So Popular? I Found Out! 4

According to an interview with InStyle, Gigi Hadid takes the “mother knows best” approach when it comes to makeup. She always listens to her mother, Yolanda Hadid’s, advice for all things beauty. Yolanda has always told her that “less is more, and to only use products out of necessity.” And Yolanda takes her own advice, too:

“My mom hardly wore makeup, and I certainly didn’t have any of my own. It was fun to learn about it later in life.”

– Gigi

Gigi Hadid’s beauty looks — on and off the catwalk — are works of art, and we’re dying to know how to recreate them. With tons of drugstore cheapies, it’s clear Hadid isn’t one to turn her nose up at the best wallet-friendly products out there.

She starts with great skincare, creating a near-poreless base through her must-have dermatological products. She uses Cetaphil as her cleanser, which is a dermatologist-approved face wash that is more than enough for her. She also uses Oliveda for organic skincare, a brand known for keeping it all-natural with ingredients derived from olive trees.

Top 10 Mascaras in the Market Today

If you’re looking for the top 10 mascaras in the market today, we recommend checking out the following article. These mascaras are buildable and resistant to flaking and smudging, and are sure to give you the perfect look you’re going for.

Remember, the best mascara for you will depend on your lash type, desired look, and formulation. So, take your time and find the perfect one for you!

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