Hourglass Cosmetics: A Cruelty-Free Luxury Beauty Brand

By Your Beauty Plug
February 25, 2024

If you are looking for high-quality makeup and skincare products that are cruelty-free, innovative, and sophisticated, you might want to check out Hourglass Cosmetics. This brand is known for its stunning ambient lighting powders, blushes, and bronzers, as well as its popular veil mineral primer and foundation. In this blog post, we will explore the history, best-selling products, dupes and FAQs of Hourglass Cosmetics.

Name and History of the Brand

Hourglass Cosmetics was founded in 2004 by Carisa Janes, who is still the CEO of the brand. The name Hourglass reflects the timeless beauty and elegance that the brand aims to create with its products. Janes was inspired by her own personal experience with makeup and skincare, and wanted to create products that were innovative, luxurious, and effective. She also wanted to make sure that the products were cruelty-free, as she is an animal lover and supporter of animal rights. Hourglass Cosmetics is certified by PETA as a cruelty-free brand, and also donates 1% of its profits to the Nonhuman Rights Project, an organization that works to secure legal rights for nonhuman animals.

Hourglass Cosmetics started with a few products, such as the Veil Fluid Makeup and the Veil Mineral Primer, and soon gained popularity and recognition for its quality and performance. The brand expanded its product range to include complexion, color, and skincare products, as well as brushes and tools. Hourglass Cosmetics is now sold in over 800 stores worldwide, and has been featured in many top fashion and beauty magazines, such as Vogue, Allure, and Harper’s Bazaar. The brand has also attracted many celebrity fans, such as Angelina Jolie, Madonna, and Jennifer Aniston.

Best-Selling Products

Hourglass Cosmetics has many products that are loved and praised by customers and critics alike. Some of the best-selling products are:

Ambient Lighting Powder: This is a collection of finishing powders that mimic different types of natural light, such as candlelight, moonlight, and sunlight. The powders are designed to create a soft-focus effect on the skin, and enhance the complexion with a subtle glow. The powders come in six shades, each with a different effect and mood. For example, Dim Light is a neutral peach beige that blurs imperfections and gives a warm radiance, while Ethereal Light is a sheer cool white that diffuses light and creates a soft, ethereal glow.
Ambient Lighting Blush: This is a collection of blushes that combine the ambient lighting powders with pigments to create a seamless, multidimensional color. The blushes are hand-made using a unique process that creates a random pattern of powder and pigment, ensuring that no two blushes are exactly alike. The blushes come in eight shades, each with a different mood and finish. For example, Luminous Flush is a champagne rose that creates a candlelit glimmer, while Mood Exposure is a soft plum that creates a soft-focus effect.
Veil Mineral Primer: This is a silky, lightweight primer that creates a smooth canvas for makeup application. The primer has a mineral-based formula that is oil-free, fragrance-free, paraben-free, and gluten-free. The primer also has SPF 15, and helps protect the skin from sun damage and environmental stressors. The primer has a translucent white color that blends into the skin, and helps minimize the appearance of pores, fine lines, and redness. The primer also extends the wear of makeup, and prevents it from fading, creasing, or smudging.
Vanish Seamless Finish Foundation Stick: This is a versatile foundation stick that can be used as a foundation, concealer, contour, or highlight. The foundation stick has a triangular shape that allows for precise application, and a creamy formula that blends seamlessly into the skin. The foundation stick has a high concentration of pigment, and provides full coverage with a weightless feel. The foundation stick also has a long-lasting, waterproof, and sweat-proof formula, and comes in 32 shades to suit different skin tones and undertones.

Dupes

Hourglass Cosmetics is a luxury brand, and its products are not cheap. If you are looking for more affordable alternatives, you might want to check out some of the dupes that are available in the market. Dupes are products that are similar to the original products in terms of color, finish, formula, or performance, but are cheaper and more accessible. Here are some examples of dupes for some of the Hourglass Cosmetics products:

Hourglass Veil Mineral Primer vs NYX Angel Veil Primer: These are both silky, lightweight primers that create a smooth canvas for makeup application. They both have a mineral-based formula that is oil-free, fragrance-free, paraben-free, and gluten-free. They both also help minimize the appearance of pores, fine lines, and redness, and extend the wear of makeup. The main differences are that the Hourglass primer has SPF 15, and comes in a glass bottle, while the NYX primer does not have SPF, and comes in a plastic tube. The NYX primer is also much cheaper than the Hourglass primer, and can be found at drugstores.
Hourglass Ambient Lighting Powder in Radiant Light vs Essence Pure Nude Highlighter: These are both finishing powders that mimic different types of natural light, and enhance the complexion with a subtle glow. They both have a golden beige color, and a soft, smooth texture. They both also blend seamlessly into the skin, and do not emphasize pores or texture. The main differences are that the Hourglass powder is more finely milled, and has a more luminous finish, while the Essence powder is more affordable, and has a more natural finish. The Essence powder can also be used as a highlighter, while the Hourglass powder is more of an all-over powder.
Hourglass Ambient Lighting Blush in Luminous Flush vs Milani Baked Blush in Dolce Pink: These are both blushes that combine pigments with powders to create a seamless, multidimensional color. They both have a champagne rose color, and a luminous finish. They both also have a baked formula, and a swirl pattern of powder and pigment. The main differences are that the Hourglass blush is more pigmented, and has a more refined texture, while the Milani blush is more affordable, and has a more shimmery finish. The Milani blush also comes with a mirror and a brush, while the Hourglass blush does not.

FAQs

If you have some questions about Hourglass Cosmetics, you might find the answers in this section. Here are some of the frequently asked questions (FAQs) about the brand and its products:

Q: Are Hourglass Cosmetics vegan?
A: Hourglass Cosmetics is not a fully vegan brand, but it has many vegan products. You can find the list of vegan products on the brand’s website, or look for the vegan symbol on the product packaging. The brand is also committed to becoming 100% vegan by 2024, and has launched a vegan lipstick collection called Confession Ultra Slim High Intensity Refillable Lipstick.
Q: Where can I buy Hourglass Cosmetics?
A: You can buy Hourglass Cosmetics online from the brand’s website, or from authorized retailers such as Sephora, Nordstrom, Cult Beauty, and Net-a-Porter. You can also find Hourglass Cosmetics in selected stores around the world, such as Harvey Nichols, Space NK, and Mecca. You can use the store locator on the brand’s website to find the nearest store to you.
Q: How can I find the right shade for me?
A: Hourglass Cosmetics offers a shade finder tool on its website, which helps you find the best match for your skin tone and undertone. You can also use the virtual try-on feature, which allows you to see how the products look on you using your camera or a photo. You can also request free samples of the foundation and concealer products, or visit a store and get a consultation from a beauty advisor.
Q: How can I contact Hourglass Cosmetics?
A: You can contact Hourglass Cosmetics by phone, email, or chat. The phone number is 1-855-846-3814, and the email address is [email protected]. You can also use the chat function on the brand’s website, or send a message on social media platforms such as Facebook, Instagram, or Twitter.

Conclusion

Hourglass Cosmetics is a luxury beauty brand that offers high-quality makeup and skincare products that are cruelty-free, innovative, and sophisticated. The brand has many best-selling products, such as the ambient lighting powders, blushes, and bronzers, the veil mineral primer and foundation, and the confession lipsticks. The brand also has many positive reviews from customers and experts, who praise the brand for its quality, performance, and innovation. If you are looking for luxury cosmetics that are cruelty-free and innovative, you might want to check out Hourglass Cosmetics.